Speed Dating – When Love Can’t Wait

News flash just in – Cupid can’t keep up with the demand for arrows straight to the heart! The American phenomenon that has been popularized in many films and television series recently has now made its way across the pond to launch itself on London, and it is taking this city by storm. It might sound a little soulless, but singles across London have taken to it with alacrity and are singing its praises from the rooftops of St. Paul’s.

For people who are looking to meet someone special, then Speed Dating is a brilliant way of cutting to the chase without having to sit through an entire evening with just one person  who you know is not right for you the moment that you meet them. Some detractors have said that it seems like a cold hearted way of meeting people, but the fact of the matter is that most people know whether or not they are attracted to a person with a few seconds.

Speed dating started in Los Angeles in late 1998 by Rabbi Yaacov Deyo who devised the program as a way to encourage Jewish singles to meet potential love matches. Think of it as a modern day ‘matchmaker’. Except there is no commitment past the first three minutes. The phenomenon didn’t take long to move out of the Jewish community and into other part of Los Angeles, and after less than a year it had swept across the nation and was being glamourised by television series. Speed dating has become one of the most popular ways of meeting a potential match without having to go through the tedious process of meeting someone at a bar, club, or even online.

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